Direct Channel | Mailing XL
15630
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Mailing XL

About This Project

Client: Blue Business Media PLC – leader on the education and integration of business communities market.

Work area – production of sunbeds, distribution XL briefcase – type packages, production of letters and catalogues. Personalization, confection and distribution.

Objective – promotion and sale of dedicated service on the IT market.

What is worth attention in terms of efficiency of this mailing - it is impossibile to miss among received correspondence. Appropriable value is very high, especially that mailing was send to recipients right before holiday season. That measure facilitated I a significant way a phone follow up. 

 

Client

Blue Business Media PLC

Date

May 2014

Category
Direct Marketing