Client –Zbój Szczyrk Association – supports promotion of the town, organizes charitable activities.
Work area – Creating a protagonist Zbój Szczyrk (brand hero of the town Szczyrk), working out a concept and strategy of the Association, selecting fundraising tools, including the Personal Book series www.przygodyzbojaszczyrka.pl.
Objective – promotion and development of Szczyrk
What is worth attention in this product – model based on cooperation of the Assiciation, Town Promotion and local entrepreneurs in progress of the Town’s development. With dedicated personal book (we developed content, illustrations, and web app to create A book) we collect contact data and then funds for development of the turistic trails in the Szczyrk area.
Zbój Szczyrk Association