Client – Rossmann – one of the most popular drugstore chains in Europe. In 1993 first Rossmann drugstore was opened in Poland, now there are over 1000 of them. Every year it widens its offer, including its own high quality products in competitive prices. Rossmann company angages in many social and charitable activities.
Work area – concept, creation, production.
Objective – creating an alternative for standard gift wrapping papers.
What is worth attention in terms of this project – A gift for a special person should be wrapped in a special way. That’s why, together with our partner company, Canca Poland, we created a unique series of double sided wrapping papers with original patterns. Lego, gummy bears, frost on window, chocolate, stones – those are only examples of many motives that we offered. That is not all – we add transparent stickers to every paper roll to make wrapping easier. Papers were very popular among Rossmann clients.