Direct Channel | Selfmailer Profi Credit
17163
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Selfmailer Profi Credit

About This Project

Client: Profi Credit Poland Inc is one of the biggest loaning companies in Poland. Recently they became sponsors of volleyball female team from Bielsko – Biała – one of the most award – winning first league teams in Poland. Starting from January 2016 the team performs in every game (including Orlen League) under official name BKS ALUPROF PROFI CREDIT Bielsko – Biała..

Work area: Concept, creation, production.

Objective: : Mass, direct sale of loans.

What is worth attention in terms of this project – this time we will pay attention to content, which is a consequence of a cross- shaped mailing. We decided to implement permanently the Cash Emergency leitmotif . Recipients no longer have to wonder what is the offer about, because we presented Profi Credit service in a help context, reanimation in finantial situations. Thanks to it, the message is clear and easy to understand. Recipients received a small gift, but very useful in many life situations – list of the most important emergency numbers. In difficult situations most of us have problem with remembering the most obvious numbers.

Client

Profi Credit Poland S.A.

Date

january 2016

Category
Direct Marketing