Client– Profi Credit Poland – it’s one of the biggest loaning company in Poland.
Work area – graphic and substantial elaboration and production of postal mailing – envelope, letter, lettershop.
Objective – direct, mass sale of loans. Building an image of a modern company.
What is worth attention in terms of efficiency of this mailing – we used a custom, currently unknown in Poland way of putting exposition window on a reverse side of envelope. It requires a bigger investition in envelope, but it simplifies attracting attention to the message. In this case, as a “call to action” we applied Sodexo Bons, gaved away for activity in the program.
Profi Credit Poland